SKENE AAPI heritage month
SKENE AAPI heritage month
DONATE

Skene Creative Media: Press Center.

Effective Date: November 1st, 2025
Revised on: November 1st, 2025

1. Approved Organization and Founder Information.

I. Official Description.

Skene is a global performing arts magazine and creative platform dedicated to amplifying theatre, dance, opera, performance design, and interdisciplinary storytelling. We publish interviews, reviews, essays, and behind-the-scenes features that highlight the work of artists onstage and backstage across the world. Our mission is to foster visibility, cross-cultural dialogue, and accessible documentation of contemporary performance.

II. Organization Statement.

Skene Creative Media is an independent arts media initiative committed to global storytelling, creative visibility, and accessible arts journalism. We collaborate with theatre companies, festivals, universities, and cultural partners worldwide.

III. Fast Facts.

  • Skene was founded in February 2025 by Josafath Reynoso
  • Skene‘s reaches an average 34,000+ monthly readers.
  • Skene‘s has readers over 60 Countries, with the biggest presence in the United States, Mexico, Brazil, the United Kingdom, and Taiwan.
  • Skene‘s official tagline is: “Connecting artists on and off-stage, worldwide!”
  • Skene‘s main editorial sections are: PROFILES, NEW TALENTS, DIARIES, HEADLINES, OPINION, and TOOLKIT.
  • Skene‘s podcast and video platforms are: OFFSTAGE, TALES FROM THE SCRIPT, and #skeneTALKS.
  • Skene‘s virtual education platform is #skeneTEACH.
  • Skene‘s monthly newsletter is Off-Book.
  • Skene Magazine is a sponsored project of Fractured Atlas, a non-profit arts service organization.

IV. Founder Bio. (short version)

Josafath Reynoso Calvillo is a scenographer, educator, and author working at the intersection of performance, design, and cultural media. He is the Founder and Chief Editor of Skene and serves as Head of Scenic Design Graduate Studies at the University of Texas at Austin.

2. Official Channels & Contact Information.

I. Contact Emails

II. Website & Editorial Platforms

  • SKENE.pub – primary publication and home to features, interviews, reviews, and resources
  • #skeneTEACH – educational workshops and creative development resources
  • Tales from the Script – artist stories and backstage narratives
  • OFFSTAGE – Podcast and audio features
  • #SkeneTALKS – Panels, discussions, presentations, and topics. 

III. Social Media

IV. Community Channels

V. Legal

  • Skene Creative Media is a registered assumed name of Josafath Reynoso Creative LLC, a limited liability company organized and operating in the State of Texas. All rights reserved.

Only the channels listed above are authorized. Any content, invitations, or communication claiming affiliation with Skene must originate from these verified accounts or from an official @skene.pub email address. If you encounter questionable activity or communications, please report it at admin@skene.pub.

3. Brand Assets.

I. Official Logo and Icon.

Download approved versions of the Skene logo, wordmark, icon, and social media badge. Use only approved, unmodified assets. Maintain clear space around the logo equal to the height of the letter “K.” Do not crop the logo on square placements, and opt instead for the square “SK” logo. Do not recolor or distort the mark. For questions or custom use requests, contact admin@skene.pub

official logo
for web and print
transparent bg
(WebP)

cropped-SKENE-site-logo.webp

square logo
and web icon
transparent bg
(WebP)

 II. Downloadable Graphic Assets.

III. Primary Color Palette.

Poppy red, ultra blue, and light gray are the official colors of Skene. Poppy red plays a major role in establishing our identity and should be implemented consistently in all digital and print applications. Refer to these HEX, Pantone®, CMYK, and RGB values for implementation. 

  • Poppy Red
  • LOGO
  • HEX: #D5433E
  • Pantone®: 7417 C
  • CMYK: 7, 85, 80, 1
  • RGB: 213, 67, 62
  • Light Gray
  • FIELD
  • HEX: #F4F4F4
  • Pantone®: P 179-1 U
  • CMYK: 3, 2, 2, 0
  • RGB: 244, 244, 244
  • Ultra Blue
  • ACCENT
  • HEX: #0267D3
  • Pantone®: 2387 C
  • CMYK: 74, 48, 0, 17
  • RGB: 2, 103, 211
  • Charcoal
  • TEXT
  • HEX: #222222
  • Pantone®: Black 6 C
  • CMYK: 0, 0, 0, 87
  • RGB: 34, 34, 34

 IV. Typefaces.

Each of our official typefaces has a specific use. Together, they represent our brand while being optimized for ease of use across our publications. 

Arial Black

Arial Black is the base for the Skene logo with stylistic adjustments unique to our brand. Arial Black should be used as the closest typographic match when the official Skene logo is unavailable. Arimo is a web-safe Google Fonts acceptable substitute.

Arimo
Raleway

Raleway is an essential part of our editorial identity and serves as the primary typeface for titles, headers, and section markers. Its clean, contemporary design reinforces Skene‘s global, forward-looking voice. Raleway is a web-safe Google Fonts typeface. 

Raleway
Oswald

Oswald anchors our information design, serving as the primary font for buttons, accents, tags, and other metadata. Its compact, contemporary form adds precision and impact to supporting details. Oswald is a web-safe Google Fonts typeface.

OSWALD

4. Brand Asset Usage Guide.

These brand materials are provided for press, partners, and collaborators who require official Skene assets for coverage, promotional use, or approved partnerships. Use of these materials constitutes agreement with the following guidelines:

  1. Use Only Approved Assets
    Only the logos, icons, and files provided on this page may be used. Do not modify, distort, recolor, crop, or alter these assets in any way.
  2. Maintain Clear Attribution
    All uses of Skene brand assets must include a visible credit to Skene Creative Media. When referencing published features or articles, link directly to the original page on SKENE.pub.
  3. Image and Media Attribution
    Images may be used for articles, interviews, and event programs with proper credit: “Photo courtesy of Skene,”  and should have an embedded link to https://skene.pub/ whenever possible.
  4. No Unauthorized Partnerships
    Brand assets may not be used to imply endorsement, partnership, sponsorship, or affiliation with Skene without prior written approval. Unauthorized promotional use is prohibited.
  5. Editorial Independence
    Assets may be used for legitimate press coverage, reviews, or academic reference. They may not be used in materials that misrepresent our mission, values, or editorial independence.
  6. Prohibited Uses
    Do not use Skene branding for commercial merchandise, fundraising, advertising, or marketing without written permission. Unauthorized use may constitute trademark or copyright infringement.
  7. Custom Requests
    For custom formats, high-resolution logos, or questions regarding correct usage, email: admin@skene.pub.

5. Other Editorial Resources.

6. Attribution & Citation Standards.

Featured artists and contributors can reference their Skene appearances in academic work, CVs, portfolios, tenure materials, and grant applications. Use the formats below when citing PROFILES/NEW TALENTS, DIARIES, or editorial collaborations (OPINION, REVIEWS, HEADLINES). These samples illustrate the correct structure. Questions regarding authorship accuracy may be directed to editor@skene.pub. Skene does not provide individual citation formatting services. 

I. Featured Artist Interviews (PROFILES & NEW TALENTS).

II. Contributor or Correspondent Work (OPINION, REVIEWS, & HEADLINES).

III. Process & Research Documentation (DIARIES).

IV. General CV/Résumé Entries

Use these for affiliations, media presence, or ongoing editorial collaboration.

  • Featured Artist, Skene SECTION (Year)
    • Brenné Forst, Skene PROFILES (2025)
  • Interviewed by Skene (Year)
    • Interviewed by Skene (2025)
  • Contributor, Skene SECTION (Year)
    • Contributor, Skene OPINION (2025)

V. Sample Academic Citations

7. Press Releases & Announcements. 

FOR IMMEDIATE RELEASE

SKENE, ENAT, and the University of Texas at Austin Announce International Collaboration for World Theatre Day 2026

SKENE, through its educational platform #skeneTEACH, announces an international collaboration with the Escuela Nacional de Arte Teatral (ENAT) of Mexico, in partnership with the University of Texas at Austin. This initiative is part of the ENAT World Theatre Day 2026 activities, under the curatorial axis Expanded Stage, within the Artistic Workshops category.

The collaboration takes shape through two online educational offerings, free of charge and open to both students and the general public. Both activities are designed to strengthen professional tools in scenic design and to foster the exchange of experiences between academic and professional contexts in Mexico and the United States.

This partnership reflects a shared commitment to expanding access to training, fostering international dialogue, and supporting new generations of scenic creators beyond institutional and geographic boundaries.

The proposed activities are described below:

  • Date: March 26, 2026
  • Time: 18:00–19:30 hrs (6:00–7:30 pm CST)
  • Activity: Online: CV Workshop
  • Target audience: Current scenic design students and recent graduates interested in building or revising their CV and portfolio. Open to the general public.
  • Objective: Learn how to create concise, compelling résumés and how to select truly relevant information.
  • In partnership with the University of Texas at Austin, at least two professionals with extensive experience in scenic design will be invited to share key considerations when creating a CV.
  • Instructors: 2 people via Zoom/Google Meet
  • Maximum capacity: 25 participants (depending on registration)
  • Approximate duration: 2 hours
  • Requirements: Stable internet connection
  • Date: March 27, 2026
  • Time: 18:00–19:30 hrs (6:00–7:30 pm CST)
  • Activity: Online: Portfolio Review Carousel
  • Target audience: Current scenic design students and recent graduates interested in having their portfolios reviewed
  • Objective: Receive feedback from professional designers in the United States from various institutions or freelance practices
  • Instructors: 2–4 people via Zoom/Google Meet. Individual sessions via breakout rooms
  • Maximum capacity: 10 participants
  • Approximate duration: Individual sessions of 15 minutes. 2 hours total
  • Requirements: Stable internet connection. Existing résumé, portfolio (PDF or website), or draft

For ongoing updates, visit skene.pub/press or follow SKENE across social platforms.

For questions or press inquiries, contact admin@skene.pub

About Skene

Skene is a global performing arts magazine and creative platform presenting interviews, reviews, community stories, and interdisciplinary perspectives from artists around the world. More at https://skene.pub

About ENAT

The Escuela Nacional de Arte Teatral (ENAT), part of Mexico’s Instituto Nacional de Bellas Artes y Literatura, is a leading performing arts school dedicated to training professional actors, designers, and theatre makers through multidisciplinary, practice-based education. More at https://enat.inba.gob.mx

 

Skene Launches Text-to-Speech Accessibility Feature in Pilot Phase
SKENE launches a pilot text-to-speech accessibility feature with English audio read-throughs on select articles. Not yet available on all sections....
Skene Launches Skene Community, a Global WhatsApp Space for Artists, Creators, and Collaborators.
Skene is proud to announce the launch of Skene Community, a new WhatsApp-based global forum designed to bring artists together across disciplines, countries, and...
Skene Launches 2025 Giving Tuesday Campaign to Support Global Performing Arts Journalism.
Skene announces the launch of its 2025 Giving Tuesday Campaign, supporting independent arts journalism and expanding visibility for artists around the world. The campaign...
View Earlier Press & Updates
BACKSTAGE PASS

Master Your 2026 Career.

Get our free Survival Guide for Actors, Directors, and Designers.